Custom Designed Brochures & Direct Mail Campaign Our award-winning marketing department will create customized brochures to promote your property. These will be sent out to a select list of potential bidders, complied specificially for your auction.
Custom Designed Plats, Property Signage & Showings Custom designed plats (as seen on the right) will be available online and on-side during the auction. Professional auction signs, created in-house, will be placed on your property to reinforce the marketing campaign and to catch the attention of oncoming traffic. We also coordinate and hold inspections prior to the auction date.

Aerial Photography & Virtual Tours

From 35mm and digital photos to aerial shots taken from a helicopter, we use every available resource to capture your property from every angle.

Many times, we also schedule an online virtual tour to allow online bidders the ability to see 360º views of the property.

Newspaper & Trade Publication Ads

Marketing campaigns include display advertisements in local and regional newspapers. National publications, such as the Wall Street Journal, New York Times, USA Today and city business journals are utilized as needed.

Radio & Television Advertising

Professionally recorded radio and television advertisements are great for reaching potential bidders. Stations are selected based on the target market we are trying to reach for your unique property.

Press Coverage

News releases are developed and distributed to a variety of media outlets for many of our auctions. Additionally, we implement strategies that target similar industries, neighbors, agents and contacts we know who are interested in purchasing real estate.

Internet/Web/E-commerce

Your property will be featured on our website, which averages more than ten thousand hits per day, displaying a full description of the property, photo(s) and any other pertinent documents.

We also send e-mail notifications to our targeted opt-in lists that include national real estate investors, real estate brokers/agents and individuals in the market for real estate.  In addition, we feature properties on sites such as Loopnet and Propertyline.